Alex Melnytskyy

Salesforce Front-End Developer

Materialise: October 2022 - Present

• Create visually appealing and intuitive user interfaces using Salesforce Lightning components and Visualforce, ensuring a consistent and engaging user experience
• Write clean, efficient, and well-documented code in HTML, CSS, JavaScript, and Apex to customize and extend Salesforce's front-end capabilities
• Develop custom Lightning components, Visualforce pages, components to meet specific business requirements
• Collaborate with Back-End Developers to integrate front-end components seamlessly with Salesforce data and other systems.
• Continuously improve the user interface, performance, and responsiveness of Salesforce applications to enhance user satisfaction
• Conduct thorough testing and debugging of front-end code to identify and resolve issues promptly.
• Work closely with Salesforce Administrators and Business Analysts to gather requirements, provide technical guidance, and deliver solutions that align with business needs.
• Maintain comprehensive documentation of customizations, code, and development processes.
• Stay up-to-date with the latest Salesforce and front-end development trends, best practices, and emerging technologies to drive innovation within the organization

Front-End Developer

Materialise: May 2021 - Present

• Develop interactive, responsive, and pixel-perfect user interfaces using HTML, CSS, and JavaScript, translating design mockups into code
• Utilize front-end frameworks like React or Vue.js to build dynamic web applications that enhance user engagement and interactivity
• Ensure web applications work flawlessly across various browsers and devices, resolving compatibility issues as needed
• Optimize website and application performance by minimizing load times and resource consumption, implementing best practices, and conducting performance audits
• Write clean, maintainable, and well-documented code, following coding standards and best practices to facilitate collaboration and future development
• Work closely with designers to bridge the gap between design and development, providing technical insights and suggesting improvements when necessary
• Utilize version control systems (e.g., Git) to track changes, collaborate with team members, and manage code repositories
• Conduct thorough testing and debugging to identify and resolve issues, ensuring a bug-free user experience
• Stay up-to-date with the latest front-end development trends, tools, and technologies to drive innovation and improve development processes

Webmaster

Materialise: May 2018 - May 2021

• Design, develop, and update websites, web applications, and landing pages using HTML, CSS, JavaScript, and content management systems (CMS) like WordPress or Drupal
• Regularly review and update website content, images, and multimedia elements to ensure accuracy and relevance
• Implement search engine optimization (SEO) best practices to improve website visibility, organic traffic, and keyword rankings
• Monitor website performance, identify bottlenecks, and implement optimizations to enhance page load speed and overall user experience
• Collaborate with content creators to upload, format, and manage text, images, videos, and other multimedia assets on the website
• Ensure that websites and web applications are compatible with various web browsers and devices, resolving compatibility issues as needed
• Provide technical support to internal teams and external users for website-related issues, including troubleshooting and resolving problems promptly
• Stay updated with web accessibility (WCAG) guidelines and ensure the website complies with legal and industry-specific regulations.

Mailing Engineer

Materialise: Jan 2016 - May 2018

• Design and code email templates, ensuring compatibility across various email clients and devices
• Set up and maintain automated email campaigns, including trigger-based and drip campaigns, to nurture leads, onboard new users, and enhance customer retention.
• Manage email lists, segmentation, and audience targeting to ensure the right message reaches the right recipients at the right time
• Plan and execute A/B tests to optimize email content, subject lines, and send times, leveraging data to improve campaign performance
• Monitor email deliverability rates, troubleshoot issues, and implement best practices to ensure emails reach the inbox and avoid spam filters
• Implement dynamic content and personalization techniques to tailor email content to individual recipient preferences and behavior
• Track and analyze email campaign performance, providing actionable insights to enhance future campaigns. Generate regular reports on key metrics
• Ensure email campaigns adhere to relevant regulations (e.g., CAN-SPAM Act) and industry best practices, including managing opt-out requests and maintaining email preferences

Email HTML developer

Quality: May 2015 - DEC 2015

• Design and code HTML email templates from scratch or based on provided designs, ensuring compatibility across different email clients and devices
• Implement industry best practices for HTML email development, including inline CSS, table-based layouts, and email-specific code adjustments
• Collaborate with marketing teams to execute A/B tests on email campaigns, analyzing results to optimize content, subject lines, and send times
• Continuously monitor and optimize email campaigns for deliverability, engagement, and conversion rates
• Ensure that emails are compatible with various web browsers and email clients, addressing compatibility issues as needed